Bluehost adds Paperclip AI and Magento to VPS lineup

Bluehost has expanded its self-managed VPS hosting offerings with one-click deployments for Paperclip and Magento, catering to businesses building autonomous AI workflows and scalable eCommerce platforms. The launch reflects growing demand for infrastructure that balances performance, control, and flexibility for specialized workloads.

What was announced

Bluehost now offers pre-configured VPS hosting for Paperclip, a platform designed to create autonomous AI organizations, and Magento, an open-source eCommerce system. Both deployments are available as one-click options on Bluehost’s self-managed VPS plans, which include dedicated resources, NVMe storage, and full root access.

Paperclip enables teams to build hierarchical AI structures with roles such as "CEOs," "Managers," and "Workers," allowing complex tasks to be delegated and executed autonomously. The platform uses a persistent heartbeat system to maintain operations without relying on a local machine, making it suitable for continuous workflows. Running Paperclip on Bluehost’s VPS infrastructure provides persistent memory, retrieval-augmented generation (RAG) capabilities, and long-running agent workflows, along with ownership of data and API costs.

Magento, meanwhile, is positioned for businesses requiring customizable eCommerce solutions. The platform supports large product catalogs, custom storefronts, and advanced integrations, offering greater flexibility than many out-of-the-box store builders. Bluehost’s VPS hosting for Magento includes NVMe storage and full root access, allowing merchants and developers to optimize performance, security, and scalability for demanding workloads.

Why the launch matters

The addition of Paperclip and Magento to Bluehost’s VPS lineup addresses two distinct but growing use cases: AI-driven automation and customizable eCommerce. For businesses adopting AI, Paperclip provides a way to deploy autonomous workflows without sacrificing control over infrastructure. The platform’s ability to operate continuously, combined with Bluehost’s VPS resources, allows teams to focus on building AI systems rather than managing underlying hardware.

For eCommerce merchants, Magento’s flexibility has long been a draw, but its resource demands can be a barrier. Bluehost’s one-click VPS deployment simplifies the process, offering dedicated resources and high-performance storage to support large catalogs, custom integrations, and scalable growth. The shared VPS foundation—featuring NVMe storage and full root access—ensures both Paperclip and Magento users benefit from consistent performance and control.

Bluehost’s VPS plans have also gained third-party recognition, with the NVMe 16 plan ranking first in VPSBenchmarks’ April 2026 performance tests. This validation may reassure businesses running performance-sensitive workloads, such as AI agents or high-traffic stores, that the infrastructure can meet their needs.

What’s next

Bluehost has framed the launch as part of a broader effort to expand its VPS application ecosystem for developers, businesses, and technical teams. The company’s focus on self-managed infrastructure suggests it will continue prioritizing use cases that require flexibility and control, such as AI workflows and custom eCommerce solutions. Future updates may include additional one-click deployments or optimizations for emerging workloads.

For now, businesses can explore the new offerings through Bluehost’s self-managed VPS hosting plans, which provide a balance of automation and customization for AI and eCommerce projects.