Industry stats Updated Aug 2026 All domains worldwide 401.6M registered names +6.4% YoY Verisign · Q2 2026 .com + .net total 179.1M names in zone Verisign · Q2 2026 .com + .net 11.5M newly registered · 76.3% renewed Verisign · Q1 2026 Country-code TLDs 146.3M names +2.4% YoY Verisign · Q1 2026 New gTLDs 49.6M names · 30.9% renewed +3.7% QoQ Verisign · Q1 2026 Legacy gTLDs 20.5M names · 67.6% renewed +14.6% YoY Verisign · Q1 2026 WordPress 41.2% of all sites · 59.1% of CMS sites W3Techs · 1 Aug 2026 Shopify 5.3% of all sites · 7.6% of CMS sites W3Techs · 1 Aug 2026 Wix 4.3% of all sites · 6.1% of CMS sites W3Techs · 1 Aug 2026 Squarespace 2.5% of all sites · 3.5% of CMS sites W3Techs · 1 Aug 2026 Joomla 1.2% of all sites · 1.7% of CMS sites W3Techs · 1 Aug 2026 Webflow 0.8% of all sites · 1.2% of CMS sites W3Techs · 1 Aug 2026 Drupal 0.7% of all sites · 1.1% of CMS sites W3Techs · 1 Aug 2026 No CMS detected 30.4% of all sites W3Techs · 1 Aug 2026 Nginx on 33%–39% of sites W3Techs · Mar–Apr 2026 Apache on 24%–29% of sites W3Techs · Mar–Apr 2026 LiteSpeed gaining share among web servers W3Techs · Mar–Apr 2026 DMARC adoption 937.9K valid records +79% in 3 yrs EasyDMARC · 2026 YTD Fortune 500 95% publish DMARC · 80% enforced EasyDMARC Fortune 500 62.7% use strict reject policy EasyDMARC Inc. 5000 15.2% use strict reject policy EasyDMARC Deal CVC Capital Partners → Namecheap · CVC Capital Partners acquired a majority stake in Namecheap in September 2025, valuing the company at ~$1.5B (including debt). Namecheap reported $398M in revenue for 2024, an 18% year-on-year increase. 2025 Deal team.blue (Hg-backed) → Loopia Group · team.blue acquired Loopia Group in May 2025, expanding its customer base from 2.5M to over 3M entrepreneurs across Europe. Loopia Group operates in Sweden, Finland, Slovakia, Czechia, Hungary, and Serbia, with 320 professionals and ~650,000 customers. 2025 Deal Miss Group (Perwyn-backed) → Web4U s.r.o. · Miss Group acquired Web4U, a Prague-based web hosting and domain registration provider, in 2025. This marked Miss Group’s 14th acquisition under Perwyn ownership and its 22nd acquisition since 2018. Web4U serves 15,000+ customers and reported CZK 38M in revenue for 2021. 2025 Deal group.one → Webglobe · group.one acquired 100% of Webglobe in May 2025, a leading hosting provider in Slovakia, Czechia, and Serbia. Webglobe manages ~300,000 registered domains and registers ~10% of national domains in its core markets. 2025 Deal hosting.com → FastComet, A2 Hosting · hosting.com acquired FastComet in April 2025 and A2 Hosting in January 2025. FastComet serves 32,000 clients across 100 countries, and A2 Hosting was rebranded under the hosting.com name in April 2025, including a $2M purchase of the hosting.com domain. 2025 Industry stats Updated Aug 2026 All domains worldwide 401.6M registered names +6.4% YoY Verisign · Q2 2026 .com + .net total 179.1M names in zone Verisign · Q2 2026 .com + .net 11.5M newly registered · 76.3% renewed Verisign · Q1 2026 Country-code TLDs 146.3M names +2.4% YoY Verisign · Q1 2026 New gTLDs 49.6M names · 30.9% renewed +3.7% QoQ Verisign · Q1 2026 Legacy gTLDs 20.5M names · 67.6% renewed +14.6% YoY Verisign · Q1 2026 WordPress 41.2% of all sites · 59.1% of CMS sites W3Techs · 1 Aug 2026 Shopify 5.3% of all sites · 7.6% of CMS sites W3Techs · 1 Aug 2026 Wix 4.3% of all sites · 6.1% of CMS sites W3Techs · 1 Aug 2026 Squarespace 2.5% of all sites · 3.5% of CMS sites W3Techs · 1 Aug 2026 Joomla 1.2% of all sites · 1.7% of CMS sites W3Techs · 1 Aug 2026 Webflow 0.8% of all sites · 1.2% of CMS sites W3Techs · 1 Aug 2026 Drupal 0.7% of all sites · 1.1% of CMS sites W3Techs · 1 Aug 2026 No CMS detected 30.4% of all sites W3Techs · 1 Aug 2026 Nginx on 33%–39% of sites W3Techs · Mar–Apr 2026 Apache on 24%–29% of sites W3Techs · Mar–Apr 2026 LiteSpeed gaining share among web servers W3Techs · Mar–Apr 2026 DMARC adoption 937.9K valid records +79% in 3 yrs EasyDMARC · 2026 YTD Fortune 500 95% publish DMARC · 80% enforced EasyDMARC Fortune 500 62.7% use strict reject policy EasyDMARC Inc. 5000 15.2% use strict reject policy EasyDMARC Deal CVC Capital Partners → Namecheap · CVC Capital Partners acquired a majority stake in Namecheap in September 2025, valuing the company at ~$1.5B (including debt). Namecheap reported $398M in revenue for 2024, an 18% year-on-year increase. 2025 Deal team.blue (Hg-backed) → Loopia Group · team.blue acquired Loopia Group in May 2025, expanding its customer base from 2.5M to over 3M entrepreneurs across Europe. Loopia Group operates in Sweden, Finland, Slovakia, Czechia, Hungary, and Serbia, with 320 professionals and ~650,000 customers. 2025 Deal Miss Group (Perwyn-backed) → Web4U s.r.o. · Miss Group acquired Web4U, a Prague-based web hosting and domain registration provider, in 2025. This marked Miss Group’s 14th acquisition under Perwyn ownership and its 22nd acquisition since 2018. Web4U serves 15,000+ customers and reported CZK 38M in revenue for 2021. 2025 Deal group.one → Webglobe · group.one acquired 100% of Webglobe in May 2025, a leading hosting provider in Slovakia, Czechia, and Serbia. Webglobe manages ~300,000 registered domains and registers ~10% of national domains in its core markets. 2025 Deal hosting.com → FastComet, A2 Hosting · hosting.com acquired FastComet in April 2025 and A2 Hosting in January 2025. FastComet serves 32,000 clients across 100 countries, and A2 Hosting was rebranded under the hosting.com name in April 2025, including a $2M purchase of the hosting.com domain. 2025
Cloud & Infrastructure Data Centers

Data centers slow to drop evaporative cooling despite water use

High costs and scalability concerns keep evaporative systems dominant, even as liquid cooling gains traction.

Data centers slow to drop evaporative cooling despite water use
imgix · Unsplash

Evaporative cooling remains the dominant method for managing heat in data centers, despite growing concerns over its heavy water consumption. While alternatives like liquid cooling offer greater sustainability, industry adoption has been slow, driven by cost, energy constraints, and scalability challenges.

The technology, which cools facilities by evaporating water through membranes, is energy-efficient but requires millions of gallons of water daily—equivalent to the usage of thousands of households. This demand strains local water supplies, particularly in regions facing shortages, and raises environmental risks from runoff pollution. Yet, evaporative systems persist due to their low operational costs and reliability.

Why evaporative cooling still dominates

Evaporative cooling’s cost advantage is a key factor in its continued use. Installation and operating expenses are significantly lower than those of alternatives like mechanical refrigeration or liquid cooling. For example, evaporative systems cost roughly $0.80 per megawatt-hour of IT load in water expenses, while liquid cooling can require up to $5 million per megawatt for installation—more than double the cost. Retrofitting existing facilities further amplifies these expenses, making operators hesitant to switch.

Energy availability also plays a role. Data centers already face grid constraints, and electricity-intensive cooling methods exacerbate power demands. While water shortages are a concern, they have not yet reached a critical threshold in most regions to justify the higher energy costs of alternatives. Additionally, evaporative systems scale more easily than mechanical refrigeration, which struggles to meet the cooling needs of large facilities.

Background

Background: Evaporative cooling uses water evaporation to dissipate heat, reducing reliance on electricity compared to traditional air conditioning. Liquid cooling, an emerging alternative, circulates non-conductive fluids through servers or submerges equipment in liquid, improving energy and water efficiency but at a higher upfront cost.

The rise of liquid cooling

Liquid cooling is the most promising alternative, with adoption projected to reach 50% of new data center installations by 2031. Its efficiency in handling high-density computing, particularly for AI workloads, has accelerated its growth. However, barriers remain: high installation costs, operational complexity, and limited scalability for large deployments. Free cooling—using outdoor air—is another option but is geographically limited to cooler climates.

What’s next for data center cooling

The industry’s shift away from evaporative cooling will likely be gradual. While liquid cooling’s efficiency and sustainability advantages are clear, cost and scalability concerns will keep evaporative systems in use for the foreseeable future. Operators may adopt hybrid approaches, combining evaporative and liquid cooling to balance performance and resource use. Regulatory pressures and water scarcity could also accelerate change, particularly in drought-prone regions.

For professionals

For professionals: Data center operators should evaluate liquid cooling for high-density workloads, particularly in new builds, while weighing long-term water savings against upfront costs. Retrofitting existing facilities may require phased adoption or hybrid solutions to mitigate financial and operational risks.

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